Rolex is one of the world’s most coveted brands because it is an instant communicator of status and success. Rolex’s design DNA is so strong, its most popular designs can be easily recognized even from afar. Of course, it took generations of consistency to get to this point, not to mention years of experimentation. The result is an amazing archive of timepieces – ones that we rarely hear about, but have helped shape the Rolex watches that we know and love today. |