The Rolex Day-Date, commonly known as the Rolex President, epitomizes the zenith of watchmaking craftsmanship, design, and historical significance. As the flagship model of Rolex, it’s celebrated for its exceptional blend of functionality, sophistication, and luxury. This unique amalgamation has cemented its status as a symbol of success and prestige.
Contrary to popular belief, accessing the Rolex President collection can be relatively straightforward. This contrasts sharply with the stainless steel sports models from Rolex, which are notorious for their long waiting lists, driven by high demand and scarce supply. In comparison, the Rolex President series enjoys a more balanced market dynamic, ensuring a more consistent availability, particularly in the pre-owned sector. This market condition often leads to competitive pricing, making it an enticing option for watch enthusiasts.
This guide looks into the most affordable Rolex Day-Date references, highlighting their exceptional value.
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Best Value Rolex President Day-Date References
The Rolex Day-Date collection offers a vast range of designs and executions at different price points. These references offer the Day-Date’s unbeatable combination of classic design, heritage and functionality at the most attainable prices (as of 2024).
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Rolex Day-Date 1803
(Starts at $13,990 as of Jan 2024)
This particular reference, introduced in the early 1960s, is esteemed for its timeless aesthetic and enduring quality, representing an era of Rolex history that many collectors and enthusiasts cherish.
The 1803 features a 36mm case, a size that is now considered modest but exudes a classic and sophisticated look. This model is most commonly found with the iconic fluted bezel, a Rolex signature that adds a touch of elegance to the watch’s appearance.
The dial, often in the distinctive “pie-pan” style, where the edges slope downwards, gives the watch a unique and vintage character.
Reference 1803 does not include the Quickset date feature found in later models, meaning the date has to be set by turning the hands past midnight. While this might be seen as a drawback in terms of convenience, it surely adds to the vintage charm of the watch.
The 1803 offers entry into the prestigious world of Rolex Day-Dates at a more accessible price point. Additionally, its vintage appeal, coupled with the enduring quality of Rolex craftsmanship, makes it a desirable piece for both seasoned collectors and new enthusiasts alike.
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Rolex Day-Date 18038
(Starts at $16,790 as of Jan 2024)
One of the standout features of the 18038 is its movement, the Rolex Caliber 3055, which brought in the Quickset function for the date. This feature significantly simplifies the adjustment process, allowing the date to be set independently of the time, a marked improvement over the previous models that required a full 24-hour cycle to change the date.
The watch’s case and bracelet are crafted from 18k yellow gold, adding to its luxury appeal. The 36mm case size maintains a traditional, sophisticated profile, fitting comfortably on the wrist. The 18038 also introduced sapphire crystal for the first time in the Day-Date line, enhancing durability with its scratch-resistant properties.
Its affordability compared to newer gold models, combined with the intrinsic value of its gold construction, makes it a smart choice for collectors looking for luxury watches at a more accessible price point. Moreover, the 18038’s historical significance, being part of the renowned Day-Date series known for its association with influential figures, adds to its allure.
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Rolex Day-Date 18238
(Starts at $19,590 as of Jan 2024)
One of the most notable advancements in the 18238 is the inclusion of the Caliber 3155 movement. This movement brought the Double Quickset functionality, allowing both the day and date windows to be set independently.
The 18238 retained the classic 36mm case size, which has been a characteristic of the Day-Date line since its inception. The watch is exclusively crafted in precious metals – 18k yellow gold, rose gold, white gold, or platinum, underlining its status as a luxury timepiece.
The model’s enduring appeal also comes from its long-term value retention. Rolex Day-Dates, particularly in precious metals, are known for holding their value exceptionally well over time. This, coupled with the reputation of the Day-Date line for quality and luxury, makes the 18238 a significant investment piece.
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Rolex Day-Date Tridor 18039
(Starts at $15,990 as of Jan 2024)
Its defining feature is the Tridor bracelet, an innovative composition of three types of 18k gold – yellow, white, and rose – seamlessly combined to form a visually striking pattern.
Introduced in 1977, the Tridor was based on the then full white gold Day-Date 36. The addition of the Tridor bracelet transformed it, making it a symbol of luxury and uniqueness. The watch’s case is crafted in white gold, complemented by a yellow gold bezel and a white gold crown, harmonizing with the tri-color bracelet.
Its rarity and distinct design make it a prized possession for collectors and connoisseurs, embodying both the tradition and innovation of the Rolex brand.
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Rolex Day-Date 118239
(Starts at $21,690 as of Jan 2024)
Crafted from luxurious 18k white gold, this model showcases a 36mm case, offering a sleek and modern profile. Its appeal is further enhanced by the Rolex Presidential bracelet, also in 18k white gold, equipped with a concealed Crownclasp that ensures comfort and security on the wrist.
The dial of the 118239 is a key feature, available in various designs including options in silver, white, black and more vibrant cherry red, salmon, and blue dials in sunburst finish. This choice of dial adds a layer of sophistication, making the watch versatile for both formal and casual settings. As with other models in the Day-Date series, the 118239 displays the day of the week in full and the date, maintaining Rolex’s commitment to functionality and ease of use.
Investment-wise, the Day-Date 118239 is a smart choice. Rolex’s reputation for luxury and the exclusive use of precious metals contribute to the model’s ability to retain or even appreciate in value over time. Opting for a pre-owned 118239 can be financially savvy, offering the prestige of a Rolex at a more accessible price point, with the potential for future value growth.
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Final Thoughts
The Rolex President collection offers a range of options for those seeking luxury and sophistication in a timepiece. From vintage classics like the 1803 to more modern iterations such as the 118209, each reference presents its unique appeal and value proposition. As the market for pre-owned Rolex Presidents remains robust, opportunities to acquire these watches at competitive prices are ample.
Each of these references stands as a testament to Rolex’s enduring legacy in the world of luxury watches, offering a blend of history, craftsmanship, and timeless design.
Explore our vast selection of Rolex Day-Date models, along with thousands of watches from the world’s best brands, at SwissWatchExpo.com.