Men's White | Zenith Watch Collection

The Zenith watch company had its start in Neuchatel, Switzerland in 1865. Its founder Georges Favre-Jacot, was the first to establish a modern watch manufacture, bringing together all the trades necessary to produce watches. This trailblazing attitude led them to create the first automatic chronograph in watchmaking history – the El Primero, which is still the most frequently used automatic chronograph caliber in the world. Today, Zenith is a master of ultra-precise watches such as flybacks and double chronographs. Explore our collection of Zenith watches at SwissWatchExpo.com.